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Category: Release Info

See These Bones… the book trailer?

Posted on 2019-10-032020-08-31 by Chris Tullbane

“The trailer’s the thing, by which we’ll prick the interest of the potential readers!”
-Hamlet, sort of

In last week’s cover reveal, I talked about a cover’s importantance in attracting potential readers. That’s not a bold or divisive statement, by any means. Unfortunately, a good cover on its own is rarely enough. Thanks to modern technology and digital storefronts like Amazon, there are a lot of books being published every week. Many of them even have cool covers, because… again… everyone knows how important that is.

So how do you make your book stand out even more? Well, that’s where marketing comes in… and where I start to flounder. Author interviews, book reviews, give-away contests, calls-to-action for your 50k+ Twitter followers… it’s all designed to get the word out about your book and to convert some of those people into new readers.

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See These Bones: Cover Reveal

Posted on 2019-09-242020-08-31 by Chris Tullbane

A picture is worth a thousand words. A cover is worth way more than that.

The irony of being a first-time author is that some of the most important keys to a successful launch have nothing to do with your writing at all. It’s not enough to write a good book… you have to convince people to actually read that book too.

Worse, you have to convince them to pay for it.

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